Shades of Gray

February 7, 2003

BY JIM DeROGATIS POP MUSIC CRITIC

 

In an era of well-marketed pop phenoms carefully targeted to specific demographics, David Gray has never been easily pigeonholed.

Born in Manchester, raised in Wales, and educated in Liverpool, the 34-year-old singer and songwriter appeals equally to fans of avant-garde art-rockers Radiohead (with whom he’s toured) and feel-good hippie-popsters Dave Matthews (who released his breakthrough album, 1998’s “White Ladder,” as well as his recent fifth release, “A New Day at Midnight”).

After a decade spent slogging it out with independent labels and DIY tours, Gray is reaching the largest audience of his career. (He performs at the UIC Pavilion, 525 S. Racine, at 7:30 tonight; tickets are $35 and $45 through Ticketmaster, 312-559-1212.) We spoke before the fourth gig of his current tour in New York.

Q. It seems as if you’ve been on the road nonstop for the last two years, David.

A. It goes back a bit longer than that. Apart from stopping to make the album, it’s been a bit of a slog.

Q. Tell me about making “A New Day at Midnight.” This is the first time you were going into making an album with a lot of anticipation, with the biggest audience of your career waiting for your new music. It must have been different than earlier releases.

A. Yeah. Those things do have an effect on the way you feel. I don’t think it governed the kind of songs that I wrote or the way that we recorded them, but it was certainly there at the back of our minds. As much as we didn’t like to admit it, there was a certain amount of pressure on us, partly to finish the record, because we had tours booked and everything. It was weird having a year and a half in the future booked; I prefer taking things on a sort of week by week basis. But the game changes, and there are other things to be negotiated at this level.

But I basically decided to stick to our guns and carry on the way that we made “White Ladder.” Although we had an infinite range of possibilities as to where we could record and who and what it might involve, I felt that when we finished the sessions for “White Ladder,” which had been a long time before, we were definitely starting to get somewhere, so I kept the same group of people and basically kept it simple. We built a little studio before the fame and glory kicked in, and we retired to that, which we hadn’t had a chance to use, and that’s where we did the lion’s share of what this record was made up of. In the end I think that the writing and recording gravitated around the sort of emotions that came pouring out of me.

Q. While you’ve suddenly become a commercial property in the music world, this seems to be your most personal effort yet.

A. I tend to agree with that. My experience with life has deepened, and this record reflects it, I think. There was losing my dad and quite a few other ups and downs during the whole sort of ascent to the summit of Babylon. [Laughs] There was a lot of tumultuous, emotional stuff going on, and really I think I’m still coming to terms with it all.

Q. Is that how you seek catharsis—by writing about these things?

A. Yeah. It’s not like thinking; I just do it and use the input at that time of what I’m living. It’s only when you put it down that you realize what it means. There’s a catharsis in there; it dredges up all kinds of imagery and memory. But at the same time there’s a slight objective quality to doing it that gives you a little distance from it. Some of these songs I found very emotional to write, but when I listened back to the playback and recordings they brought me back to it a little bit because I knew where it was all coming from.

Q. Are these songs difficult to perform live for that reason?

A. No, because performing live is like acting. On the odd night something will sparkle into life just briefly. I don’t mean that the performance isn’t any good, it’s just that you’re thinking about different things. But occasionally the words will come to life and add another layer of meaning or another angle and you’ll see them from a slightly different perspective and the whole thing will return to a more emotional state of being. Maybe that will happen tonight; you just never know. I know my dad would have liked to have been here. It happens on the odd night, but by and large I just concentrate on what I’m doing.

Q. The thing that strikes me most about “White Ladder” and the new record is the very organic way in which you incorporate electronics. With so many songwriters, it’s almost artificial, but for you it just seems like one more tool that’s very much a natural part of what you’re doing.

A. I’m heartened by how natural it all feels. That’s because I’m just enthusiastic about sound. I’m not nervous about it. The “White Ladder” sound, if I can call it that, happened by accident, thanks to the people I was working with. Iestyn Poison is sort of the engineering-production brains of the whole thing, but also something of a musician in his way, and he’s responsible for the subtlety of electronica. I don’t really understand how a synthesizer works; I just start twisting a knob and it sounds good.

Q. Brian Eno always said he strived to use the machines in a sort of intuitive way, to the point where when his synthesizers developed a glitch, he wouldn’t get them repaired. He wanted to be surprised.

A. Yeah. The range of noise that you can get off these things is incredible, and I’m deeply captivated by it.

Q. So for you, an acoustic guitar or a piano, a rhythm machine or a synthesizer are all just different colors on the palette?

A. No, I think I’m first and foremost a guitar player. Second to that, I’ve only recently just bought a piano. I love the piano very much, and I sit down more to write on that than on the guitar at the moment. We stuck to the program basically making this record, whether it’s deemed as commercial or not—we wrote and recorded a lot of songs and put the record out in what was really a pretty quick time—but the tantalizing element of what we did in the studio on “White Ladder” and to a certain extent on some of these tracks like “Kangaroo” was to feel the electronic soundscape start to develop beyond where the song was. And we wanted to follow it, to go in a kind of Phillip Glass direction and see what happens, or be a bit more Jim O’Rourke about it. To allow the music to take over and see where the song fits in in a different way.

I guess what I’m saying is experimentation. For that I think I need to break and rewrite the way that I make songs and consider music, to challenge it in the same way that Radiohead did with “Kid A.” I feel a strong pull toward that but just from what’s already there naturally within the music. But I think I go a lot farther in the studio without any enormous pressure to achieve a particular goal, just by writing songs. The task at hand, for me there was an urgency in the songs I was writing. I needed to write these songs and they came pouring out and we recorded them. We wanted to complete another record and put another chapter in the book. The longer the “White Ladder” phenomena went on, the more strangulation it would achieve, if that makes sense.

Q. Enormous success can become a millstone that’s difficult to escape from.

A. Exactly. And even if this record doesn’t hit the heady heights that that one did, it’s already done well. And it would still have put another chapter in the book and I think that whatever follows that will be rich breeding ground for new ideas and a new freshness that I’ve started to crave.

Q. Tell me about the relationship with Clune (drummer Craig McClune). It seems as if he’s an integral part of what you’re doing.

A. He’s the musician that I’m closest to, really. He looks after the business on the whole sort of rhythm-based side, the side that I’m not so strong on. I listen more to the melody or the sound or the general atmosphere or the words and vocals. And he helps me articulate what I actually feel, but I don’t know how to create the drum beat. But he’s more than a drummer; he played most of the bass lines on the record, or if he didn’t play them, he wrote them. And he’s very unprecious about whether it’s his drumming on the record or not; he doesn’t mind if we find a loop or mess around a bit or regurgitate what he did. He’s a big swaggering character onstage, and he gets the audience in the spirit, but in the studio when he’s calmed down he’s a real gem actually, and he’s generally up for things. If the music starts coming in a direction that perhaps he’s not so sure about, he’ll go with it. There’s a sort of flexibility there, and he looks after a lot of the sort of basics that I realized about five years ago were really important but I wasn’t very strong at them.

Q. One of the things that is a bit of disconnect for me is the Dave Matthews connection. It might play slightly differently in England, but here in the states, Matthews is such a monolithic figure. I’ve got to confess, I’ve seen him a half dozen times, and I just hate his music—it’s pure wankery. There’s none of that indulgence in your music, and it’s so odd that his crowd provided your entrée to the U.S.

A. Like you say, it plays like such a big part of my story, and it comes up all the time. But what basically happened was that Dave the business man started his own label and coincidentally we bumped into his people in New York through some mutual friends. We had a finished album (“White Ladder”), and Dave had always been a big fan and a vocal supporter of mine. Two and two were put together, but I don’t know whether we’ve been working that audience. I suppose we have.

Q. To me the most encouraging thing about Matthews is the way he does business.

A. In a sense one common thread with Dave Matthews is that he’s a square peg in a round hole—he has no right to succeed, but that he has succeeded is mind-blowing; it doesn’t really make any sense in the contemporary music landscape. And I’ve always been something of a misfit as well. When I heard the kind of no-nonsense strategy they wanted to employ in promoting my record—and at that point my expectations were considerably lower—it was refreshing, because I’d heard from so many big shots who didn’t get it.

It’s weird over here, the perception of who your audience might be. Taken too far, I’m offended by it. Radio stations have a certain audience, quite specific, and everything is in a narrow box. When I started playing my music, it just appealed across the board. It was either your cup of tea or it wasn’t. It was not specifically for the people between age 23 and 37.

Q. That’s one of the things I find most encouraging about you: You have your purple-haired, multi-pierced, Radiohead-fan hipsters in a David Gray crowd, and you have people from the suburbs who could be their moms.

A. Or their grannies! [Laughs]

Q. But that’s how real people listen to music: You might have Marvin Gaye and Radiohead and David Gray and the Streets in your CD player, all at the same time.

A. Perfect! That’s exactly how I listen to music. We were listening to Missy Elliott, the Cramps, Howlin’ Wolf, and the history of ska last night, and it all sounded fantastic. I think people have more catholic taste than they’re given credit for in this day and age. It’s not all about marketing and research. So I don’t know whether my audience coincides with the Matthews audience and the fallout from the Grateful Dead era or not. I don’t really know; I’m not versed in American life sufficiently to tell.

Q. And you’re probably lucky in that regard.

A. [Laughs] Thanks!

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